ROMANCE
After doing my research on the mystery genre, and deciding to leave it as a possible option for my film opening, I decided to look into another genre, so that I can have a larger variety of things to do. The next genre I've chosen to look into is the romance genre. It is one that I've been very interested for a long time and I feel as if there are many different ways to go about creating an opening for this genre.
By definition, romance is depicts feelings of excitement, affection, love as well as deeply emotional and idealized feelings. There are many different ways to approach romance in media, and films will often go for a broader appeal with diverse formats and tropes. Romance films don't have a specific target audience as it is such a broad genre, however, different sub-genres of romance will have more specified target audiences. For instance, romcoms will typically target people who are in their teens all the way to people who are in their 30s. However, the general target audience for a typical romance film would include women from the ages of 35 to 54+ who, as an article entitled "The Genre Review of Romance." by Medium states, seek to relive the heartwarming comfort and heartbreak that comes from love.
When advertising romance movies, media industries will tend to lean on crafting emotional connections with their audience by posting visually appealing content on social media platforms, hosting exclusive streamings, creating emotion-driven trailers, and social media engagement, including behind-the-scenes clips, interviews, and partnerships. An article by McNutt & Partners entitled "6 Marketing Lessons to Learn from a Rom-Com" covers different advertising techniques that film directors use to market their movies. They talk about being authentic, sticking to what works, embracing happy endings, knowing your audience, and how you can fit all of that into your marketing campaign. One film that has recently done this is the film "Regretting You" featuring two popular actors, McKenna Grace and Mason Thames. While promoting the film, the actors showcased their close friendship through multiple interviews, whether they were specifically about the film, or just about themselves and their acting careers.
CONTENT & TECHNIQUES
One thing that you can always find in romance movies is a specific character or romantic trope. Tropes are fundamental pieces of the film that dictate how the character's story will look and even what challenges or obstacles they might face. Popular tropes found in romance movies include enemies to lovers, holiday romances, soulmates, and meet-cute. However, as an article by Briar Black, "127 Romance Tropes We Love And Love to Hate" argues, in order to have a compelling story, directors must challenge these tropes make them as authentic and realistic as possible so that the audience can feel more connected to the movie.
Another key feature in romance movies is the classic "happily ever after" trope. Directors strive to give these films emotionally satisfying endings as they are, in general, supposed to be light-hearted and soft, comfort films for people to enjoy. Romance movies tend to be very cliche and they create this idealized version of love where there is always a happy ending for these characters, even if it doesn't make much sense. This is meant to give people who didn't get their happy ending comfort and, in some ways, closure, as they get to pretend and indulge themselves into a happier, healthier outcome for their own love story.
Romance movies, unlike mystery movies, will often have warmer and softer lighting, candle lit, or magical string light moments that create intimacy within scenes and between the characters. An article by Medium entitled "Filming Romantic Scenes" goes more into depth about how to create that romantic lighting. It talks about different colors and what feelings they display, for instance, red indicates love and passion and therefore, as the article states, we associate warm lighting with "intimacy and comfort."
Furthermore, the soundtracks for romantic movies will more than likely include intimate and slow songs that help to further build up the emotional tension between the characters. Choosing the right song, as well as the right moment to use it in, is critical to how the scene will end up looking. As a director, you want to make sure you pick the right song, whether its an upbeat jazz song, a slow song, or an acoustic soundtrack, and the right moment for it. Ilmstro's article, "The 3 Elements For Evoking Romantic Emotion in Films and Video" goes more into detail about this topic, they cover what moments you could use specific songs in, such as a wedding or a date night at a jazz bar, and how to make it flow smoothly through the use of editing.
FILMS
The film Flipped, published in 2010, tells the story of a one-sided crush between two characters, Juli Baker (Madeline Carroll) and Bryce Loski (Callan McAuliffe). It starts off with the characters meeting in the second grade, and it immediately shows the audience that Juli is in love with Bryce, even if he isn't in love with her. As the story progresses it shows how the two characters grow up together and slowly lose develop feelings for one another, even if it was at different times. The film ends by giving the characters love story closure as they work to resolve their problems together. This movie includes many popular tropes, such as opposites attract, childhood crushes, girl next door, reluctant hero, and many more.

The Titanic is a classic movie from 1997, it was created by the famous movie director James Cameron and is now recognized as being "one of the best movies ever." The movie revolves around Jack (Leonardo DiCaprio), a poor artist, and Rose (Kate Winslet), a rich lady, and their forbidden love story while on the unsinkable Titanic. However, their story takes a turn for the worse once the ship hits an iceberg. The movie uses multiple romance tropes, like the previously mentioned forbidden love, as well as the class divide, the free spirit vs. the trapped soul, and of course, the tragic romance. This film is one of the cases were there is not a happy ending for the characters due to their respective fates and paths. Furthermore, this movie relies on it's soundtrack to make emotional and intimate scenes more impactful. For instance, during the famous "Jack, I'm flying!" scene at the edge of the boat, the director chooses to incorporate a song that captures the feeling of freedom and love as they share that moment together.